{"id":30,"date":"2015-01-27T20:28:12","date_gmt":"2015-01-27T20:28:12","guid":{"rendered":"https:\/\/amerilawyer.wordpress.com\/?p=30"},"modified":"2017-03-28T20:47:33","modified_gmt":"2017-03-28T20:47:33","slug":"trademark-your-companys-name-or-loose-it","status":"publish","type":"post","link":"https:\/\/www.amerilawyer.com\/blog\/business\/trademark-your-companys-name-or-loose-it","title":{"rendered":"Trademark Your Company&#8217;s Name or Loose it"},"content":{"rendered":"<p>Careless licensing of your trademark could lead to the loss of your trademark protection. <a href=\"http:\/\/www.amerilawyer.com\/trademark\/\" target=\"_blank\">Trademarks<\/a> prevent others from using your brand name, thereby allowing you to protect the quality of the brand&#8217;s goods or services in the marketplace. Additional value of your trademark may be realized through licensing the use of your brand by others. Within the licensing agreement, the licensee must agree to quality control provisions for the benefit of the trademark holder, and the trademark holder must exercise those provisions to actively ensure the licensee is keeping up the quality of the brand. An agreement missing these terms is referred to as &#8220;naked licensing.&#8221; In one recent state court case, the court found the trademark holder had failed to include the terms in the licensing of the brand, and as a result, the trademark holder had effectively abandoned the trademark.<\/p>\n<p><a href=\"http:\/\/amerilawyer.com\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"  wp-image-31 aligncenter\" src=\"http:\/\/amerilawyer-blog.local\/wp-content\/uploads\/2015\/01\/img_1891.jpg?w=300\" alt=\"IMG_1891\" width=\"387\" height=\"387\" srcset=\"https:\/\/www.amerilawyer.com\/blog\/wp-content\/uploads\/2015\/01\/img_1891.jpg 2448w, https:\/\/www.amerilawyer.com\/blog\/wp-content\/uploads\/2015\/01\/img_1891-150x150.jpg 150w, https:\/\/www.amerilawyer.com\/blog\/wp-content\/uploads\/2015\/01\/img_1891-300x300.jpg 300w, https:\/\/www.amerilawyer.com\/blog\/wp-content\/uploads\/2015\/01\/img_1891-1024x1024.jpg 1024w\" sizes=\"auto, (max-width: 387px) 100vw, 387px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>The law firm of<strong> <a href=\"http:\/\/www.amerilawyer.com\/\" target=\"_blank\">Spiegel &amp; Utrera, P.A.<\/a><\/strong> will provide you with professional and quality service toward the processing of your <strong>Trademark, <a href=\"http:\/\/www.amerilawyer.com\/trademark\/tm_copyright.htm\" target=\"_blank\">Copyright<\/a> or Trade Dress order.<\/strong> Below we&#8217;ve provided links for Trademark, Trade Dress, and Copyright information. We hope to answer all your questions. It is possible that there might be some unanswered questions even after you look through our material. Never hesitate to give us a call. Of course if you know all that there is to know about Trademark registrations, Trademark searches, Common Law searches, Trade Dress, Copyright, et cetera then you may proceed to the online secure order forms. <strong>Spiegel &amp; Utrera, P.A.<\/strong> will deliver the professional service and affordable prices that all our clients have come to expect from us!<\/p>\n<p><a href=\"http:\/\/www.amerilawyer.com\/trademark\/\" target=\"_blank\">http:\/\/www.amerilawyer.com\/trademark\/<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>Phone: (800) 603-3900<br \/>\nEmail: info@Amerilawyer.com<\/p>\n<p><a href=\"http:\/\/amerilawyer.com\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-3\" src=\"http:\/\/amerilawyer-blog.local\/wp-content\/uploads\/2015\/01\/su-pa-redblue-logo.jpg?w=300\" alt=\"S&amp;U - PA red&amp;blue logo\" width=\"300\" height=\"111\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":null,"protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,6],"tags":[9,15,26,27,43,44,45,46],"class_list":["post-30","post","type-post","status-publish","format-standard","hentry","category-business","category-legal-services","tag-amerilawyer","tag-copyright","tag-legal-services","tag-licensing-agreement","tag-trade-dress","tag-trademark","tag-trademark-holder","tag-trademark-protection"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Trademark Your Company&#039;s Name or Loose it<\/title>\n<meta name=\"description\" content=\"Careless licensing of your trademark could lead to the loss of your trademark protection.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.amerilawyer.com\/blog\/business\/trademark-your-companys-name-or-loose-it\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trademark Your Company&#039;s Name or Loose it\" \/>\n<meta property=\"og:description\" content=\"Careless licensing of your trademark could lead to the loss of your trademark protection.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.amerilawyer.com\/blog\/business\/trademark-your-companys-name-or-loose-it\" \/>\n<meta property=\"og:site_name\" content=\"Amerilawyer - Incorporate, Trademark &amp; 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