Incorporation is not a valid defense to trade name, trademark or service mark infringement, unfair competition or antidilution claims...Read what the courts had to say about registration of trademarks........Why incorporation alone does not confer trademark rights!    

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You could end up spending thousands to protect your name.

I'll see you in court. That's right, you might have to file a lawsuit to protect "your" name or what you thought was yours. 

Of course, you do have rights. But why take the risk. By registering your mark, you avoid any confusion that may arise in the near or distant future. Protect yourself from the competition. This can be one of your best investments. You might not be able to measure your returns in the form of capital. But you will have peace of mind. A registered trademark has only one owner. And that's YOU! As we continue, we hope to provide you with as much information as possible in order to make you an informed business owner. Of course if you know all that there is to know about trademark registrations, trademark searches, common law searches, etc., then you may proceed to the online secure order form. In the case that you would like to become informed, we've added some more materials for you to read. If at any time, you feel the need to speak to a lawyer, give us a call. There is no obligation on your part to place an order right away. It really doesn't get any easier...You'll find a list of toll free and local numbers at the bottom of this page. Pick up the phone and dial. We'll be more than happy to answer your question or to guide you through  your trademark registration or search. We hope the following highlights the basics and the importance of the trademark process.